Associate Global Product Lead
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BSc Biotech Jobs Novartis – Apply Online. Associate Global Product Lead. Interested candidates can check the details below and apply online.

Job role: Associate Global Product Lead

Job Location: Bangalore, Karnataka, IN

Category: Marketing and Market Access

Department: Commercial and Corporate Affairs, GBS

Does your motivation come from challenges and working in a dynamic environment? Do you thrive in a working environment where close collaboration with key stakeholders and strategic alignment is essential? Do you have a can-do attitude with continuous improvement as one of your career objectives? Then we might have the right position for you. Apply now and join a growing team, working in an international environment.

About the Department

The Commercial & Corporate Affairs – Global Business Services (GBS) unit is responsible for driving deliverables for multiple Corporate Vice President (CVP) areas within Commercial & Corporate Affairs, including Insulin, GLP-1 and Obesity Marketing, Market Access, Commercial Planning and Commercial Operations. The Commercial & Corporate Affairs unit also supports Biopharm global marketing for Haemophilia and growth disorders. In Obesity Commercial Unit, we are focused on changing the way obesity is viewed and treated today, as well as increasing number of people

who receive innovative treatments and quality care. In addition to driving innovative market development and communication efforts, the unit is responsible for the global commercialization and optimization of Saxenda® and Obesity & NASH pipelines.

The Position

As a Associate global project lead position will be responsible for Tactics development and implementation aligned with global strategy, Development and update of promotional and communication material and approval thereof, Internal communication to HQ functions, regions, and affiliates, Brand asset management, Financial management, Project management and cross-functional cooperation and need to handle Internal and external stakeholder management.

  • Support and/or drive tactics as defined in the global brand strategy.
  • Support on Saxenda® brand deliverables and Healthcare Professional (HCP) marketing team deliverables in regards to presentations and ad hoc deliverables.
  • Preparing analytical dashboards and provide inputs to continuously improve the performance of KPIs.
  • Driving unbranded campaign for the brand and support affiliates in implementation of the same.
  • Analysis of market insights and performance data and Support execution of market research (Including qualitative and quantitative).

Qualifications

  • Graduate degree in Pharma (B. Pharm), Science/Biotechnology (B.Sc), Engineering (B.Tech).
  • Master’s Degree (preferably within Marketing) from a well-recognized institute.
  • Fluency in written and oral English.
  • 9+ years of overall experience preferably in the Pharmaceutical Marketing/Brand Management.
  • Experience within chronic disease therapy area is preferred.
  • Experience in brand strategy & tactical plan development and implementation.
  • Proven experience in working with HCP engagement and/or KOL engagement.
  • Strong collaboration with brand teams, affiliate teams and other internal stakeholders.
  • Ability to translate complex topics into simple and efficient communications and develop storylines for presentations etc.
  • Strong content writing skills.
  • Strategic and analytical capabilities, with demonstrated experience in analysing data-sets and synthesizing the analytics/data to into recommendations for improved marketing effectiveness.
  • Technical skills: MS PowerPoint, MS Excel and MS Word is a must.

Working at Novo Nordisk

We are a proud life-science company, and life is our reason to exist. We’re inspired by life in all its forms and shapes, ups and downs, opportunities, and challenges. For employees at Novo Nordisk, life means many things – from the building blocks of life that form the basis of ground-breaking scientific research, to our rich personal lives that motivate and energise us to perform our best at work. Ultimately, life is why we’re all here – to ensure that people can lead a life independent of chronic disease.

Contact

To submit your application, please upload your CV online (click on Apply and follow the instructions).

Deadline for Associate Global Product Lead:

15th September 2023.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.

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Here are some interview questions with answers for the job role of Associate Global Product Lead at Novo Nordisk:

1:Can you describe your experience with developing and implementing tactics aligned with global brand strategy?

Answer: In my previous role as a Senior Brand Manager at XYZ Pharma, I was responsible for developing and implementing tactics aligned with our global brand strategy for a chronic disease therapy area. This involved collaborating closely with cross-functional teams, including marketing, sales, and medical affairs, to ensure that our tactics were consistent with the overall strategy. I also conducted regular performance assessments to track the effectiveness of our tactics and made adjustments as needed to achieve our KPIs. My experience in this area has equipped me with a deep understanding of the importance of strategic alignment and tactical execution in achieving brand objectives.

2:How do you approach stakeholder management, both internal and external, in a global pharmaceutical marketing context?

Answer : Effective stakeholder management is crucial in the pharmaceutical industry, especially in a global context. Internally, I believe in open and transparent communication with HQ functions, regions, and affiliates. This involves regular updates on project progress, sharing insights, and ensuring alignment with corporate objectives. Externally, I’ve successfully engaged with Key Opinion Leaders (KOLs) and Healthcare Professionals (HCPs) by establishing strong relationships based on trust and mutual respect. This includes collaborating on advisory boards, seeking their input on brand strategies, and providing them with valuable scientific information. Building and maintaining these relationships is key to achieving brand success.

3:How do you stay updated on market insights and performance data to inform your marketing strategies?

Answer: Staying updated on market insights and performance data is critical for making informed marketing decisions. I use a combination of methods to achieve this. Firstly, I regularly analyze data from various sources, including sales data, market research reports, and competitor analysis, to identify trends and opportunities. Secondly, I actively engage in continuous learning by attending industry conferences, webinars, and workshops to keep abreast of the latest developments in the pharmaceutical market. Lastly, I believe in fostering a culture of feedback and knowledge sharing within the team, encouraging team members to share their insights and perspectives. This multi-faceted approach helps me stay well-informed and adaptable in the ever-evolving pharmaceutical landscape.

4:Can you provide an example of a challenging project you’ve managed and how you navigated through it?

Answer : Certainly. In my previous role, we faced a significant challenge when launching a new product in a highly competitive market. The challenge was to differentiate our product and gain market share. To address this, I initiated a comprehensive market research project to understand customer needs and preferences deeply. This research led us to identify a unique selling proposition that we could leverage.I then collaborated closely with the global and regional teams to develop a tailored marketing strategy and tactical plan based on these insights. We also engaged KOLs to endorse our product, which helped build credibility in the market.

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